Pickup trucks have been a part of American traditions over the last century plus. They’re as American as apple pie, baseball, and fireworks on the 4th of July. From the Model T in 1925 to the hard-working pickups of today, pickup trucks have become a necessity for so many. Modern pick-up trucks pull and haul AND they are comfortable, fuel-efficient, and have advanced technology compared to even 15 years ago.
For many truck buyers, getting a used truck can give them all that they need with an easier price tag. While there are a lot of factors to consider when you’re buying your next used pickup, longevity and reliability are near the top of the list because let’s face it: everyone wants to get their money’s worth, right?
The iconic Dodge Ram brand or Ram itself is probably the perfect truck for you. Ram is America’s longest-lasting pickup truck and there are so many reasons why. Here’s a few:
At the top of this list, you have to be tough. That’s why Ram accounts for the largest percentage of pickups still in service. It is not unusual to see a Ram truck from the 80’s and 90’s, like the Dodge Dakota or the Dodge Rampage, still on the road today, going strong.
Building a quality truck requires an almost oath to quality from bumper to bumper. That quality has garnered the Dodge and Ram brands as some of the best rankings in the industry. Things like Top Safety Pick and Pickup Truck of the year for many years, and the first truck-only brand to top J.D. Power survey rankings for quality improvements.
Dodge and Ram offer power and performance that lead the truck community, year after year. Engines like Cummins Turbo Diesel provide untouched payload and towing capabilities. Ram lets you pull, haul, and tow your way through a day on the farm or a week of outdoor adventure in the Northwoods of Wisconsin, with all of your toys in tow.
Spacious is one of the words many Dodge Ram and Ram owners use when describing the interior of their truck. User-friendly technology, under seat storage, Ram Tool bins, and a comfortable cabin create an ideal experience.
The Dodge and Ram aren’t just one of the longest-lasting trucks...they’re also one of the most stylish from the inside out. Depending on the trim and the model, you can find limited edition black grills, special accents, LED lighting, bed liners, fog lamps, and so much more.
Americans appreciate things that last, so that’s why so many drivers are proud to drive the longest-lasting trucks. The Dodge and Ram brands have the highest owner loyalty of any half-ton pickup on the market. It is also why Ram was named as a best buy five years in a row and they consistently top the list for consumer loyalty.
Over the years, Dodge and Ram have both offered a wide selection of models for every need. From family vehicles to heavy-duty work trucks, everyday driving, hauling, and towing. If you have a Dodge or Ram truck, you more than likely know exactly what we are talking about. If you don’t, rest assured you can count on it to have years of reliable service.
When you’re ready to test-drive America’s longest-lasting pickup truck or another one of the best used full-size trucks, let us at Schmit Bros know and we will help you find the right truck for your needs! Stop in today at our Chrysler, Dodge, Jeep, and Ram location at 905 E Green Bay Ave in Saukville, right off of Interstate I-43 on exit 96!